Website Uptime vs Downtime: What’s the Difference?

man sitting at a desk confused by uptime and downtime graphs

Have you ever wondered about what the difference is between uptime and downtime? Well, you aren’t alone – there are so many people with the same question.  Luckily, we are here to help you understand and hopefully help you in the long run. Whether you’re a business that’s simply wondering why it’s important, or a … Read more

8 KPIs of a Healthy Website, and How to Improve Them

website performance indicators broken down into returns, testing and metrics

Whether you’re a small website owner who focuses mainly on local searches and traffic or a large e-commerce site with international traffic, your website’s performance is a top priority. Running a website means you need to keep a close eye on how it’s performing. Your website’s health is crucial for delivering a fantastic user experience, … Read more